Andrea Malouf on Launching Paradisefold

NEWS
Andrea MaloufParadisefoldMarie Claire Hair Awards
By Morphose•27 July 2025
Andrea Malouf on Launching Paradisefold

We're very pleased to share our recent conversation with Paradisefold founder Andrea Malouf, about launching her range of luxury silk hair wraps — from working with us in the early days to secure SEIS funding, to winning the prestigious Best Hair Accessory category at the Marie Claire Hair Awards.

Andrea discusses how working with British suppliers has been integral to the brand’s growth and values. She also reflects on Paradisefold’s sustainability commitments, the realities of early-stage fundraising, and what it takes to launch a business in the UK.

With candour and eloquence, Andrea offers thoughtful, practical advice for founders and businesses looking to raise early-stage capital including her experience of working alongside us to do so!!

We do hope you enjoy the listen:

We speak with Paradisefold founder Andrea Malouf about launching her award-winning silk hair brand, securing SEIS funding, and building a sustainable business in the UK.

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Morphose Capital Partners Team

About Morphose Capital Partners

Morphose Capital Partners is a leading advisory firm specializing in mergers & acquisitions, corporate finance, and strategic transactions for owner-managed businesses across the UK.

With decades of combined experience, our team provides expert guidance through every stage of your business journey – from early-stage funding and growth capital to strategic exits and business sales.

We pride ourselves on building long-term relationships with our clients, offering personalized service and deep sector expertise to help you achieve your business objectives while maximizing value at every opportunity.